…and how they can help your business

Back when I was a fresh-faced 20-something I had a poorly paid job in a beautiful office overlooking Bristol waterfront.

In between writing cut-and-paste emails to disgruntled customers, I would also sneakily compose emails to a young lady for whom I harboured, ahem, Romantic Intentions. 

The emails were just full of stupid stuff. Funny little stories from my everyday life, silly observations, and a lot of back and forth.

As time went by, those emails turned into dates and then led to a happy and long-lasting relationship.

Some time later she confided in me that it was those emails that made her start feeling all warm and fuzzy towards me. 

And the thing is, it wasn’t the first time someone had said something similar.

Several years later, the penny finally dropped.

“Hang on one-bloody-minute,” I thought to myself, “if I can write emails that make people feel warmly towards me, and even want to go out with me, maybe I can use those same skills to write content that will help businesses engage with their customers and persuade them to buy their products.”

So, armed with that realisation, I sought out as much Copywriting training as I could get my hands on and, eventually, founded Neilson Copy.

Ever since then, I’ve been helping businesses to connect with their customers and sell their products using the power of words.